Leela technologies have designed a unique framework for digital strategy creation to assist and guide customers effectively to control digital channels for their marketing, service and operation strategies. At Leela technologies, as with all our services, we follow a highly innovative approach to developing a digital business strategy. Our methodology is strengthening with a scientific outlook.
OUR DIGITAL STRATEGY CREATION WORK STREAMS INCLUDE:
Preparation for the 5-P’s methodology
- Business Strategy document
- IT Strategy document
- Organization structure
- Client meetings
- Industry research
- Company research - competitor analysis, financial analysis, media analysis
- Trends in digital trends and use cases in the industry
DIGITAL PULSE ASSESSMENT USING 14 SIGNALS
- Customers needs, wants and aspirations (using 14 signals)
- Digital PESTEL analysis
- Client’s Digital business and IT maturity assessment
DIGITALIZATION OF THE PRODUCT
- Workshop on digitalization of the incumbent product
- What technologies to leverage
- Can we manage the product better and improve productivity
- Can I charge for the service
- Can I operate it remotely
- Can I extend new services and content to it
- What are the new services after digitalization
- What are the possible new revenue sources
OWNING THE DIGITAL BUSINESS PLATFORM
- What is the new business model
- Which verticals and value chains integrate
- What channels integrate
- How do we create a new customer engagement
- How do you become the platform of choice
- What are the business moments that integrate various vertical industries
FOLLOWING THE CUSTOMER JOURNEY PATH
- Which customer segments, profiles and or persons to target
- What use cases will be prioritized
- What technologies are relevant
PERSONALIZING THE CUSTOMER INTERACTION
- Workshop on digitalization of the incumbent product
- What technologies to leverage
- Can we manage the product better and improve productivity
- Can I charge for the service
- Can I operate it remotely
- Can I extend new services and content to it
- After digitalization, what will be the new services
- What are the possible new revenue sources
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WHAT OTHER DIGITAL TRANSFORMATION SERVICES WE OFFER
Financial income from digital channels and products, Digital customer value plan for each customer section, Digital processes (operations, marketing/service, product innovation), Digital Learning
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